Doug DavidoffDerek Wyszynski joins this episode of The Black Line podcast to discuss the state of sales with Mike and Doug.
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Show Notes
HubSpot recently reported that sales growth, economic growth, revenue growth and profits are all running at a record high. If sales is broken, why are so many companies profiting? Derek says buyers are buying differently, but companies are hiring more salespeople and are trying to revolutionize sales. Your consumer, or customer, will decide if sales has a smooth landing or if it crashes.
Our number one takeaway from this episode: know how to prospect in 2018. Know who your ideal customer is and know how to communicate to each of them.