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Episode 104: The Butterfly Effect in Action - How Tiny Changes Create Massive Results

by Hannah Rose | Nov 27, 2024 2:10:40 PM

There’s a tendency to gravitate towards big changes because they have more certainty. We equate making big changes to disrupting the world. In this episode of The RevOps Show, Doug and Jess surface how it’s actually small adjustments and improvements that can lead to big impacts and significant long-term results.

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Show Notes:

Editor's Note:

  • We have launched a YouTube channel for The RevOps Show where we'll be posting the video version and shorts from episodes. We'd really appreciate it if you took a minute to go and subscribe to our channel! 

Pre-Show Banter: 

  • Doug’s internet doesn’t want to cooperate.
  • Jess has started to use Claude and like it better than ChatGPT. (Claude, we’d be happy to do commercials for you!) 
  • Doug doesn’t know how it’s November already. We only have 5 weeks left this year!
  • Doug makes a very dad comment that turns into a discussion about how Jess still gets calls from her dad to drip her sinks when a storm is coming…and she’s 40.

Main Discussion Points: 

  • Small things make big impacts. Small changes have big consequences. It can be for good or for bad.
  • Doug hates the idea of “just try to improve 1% per day.” He hates it because 1% a day is actually a big movement. 
  • Transformations take place every 18 to 36 months, and they take place on a day to day basis. A great example of this is if you have kids. Looking at old pictures of them makes you ask how they grew up. Do you notice them growing every day? No. We can only tell because of what we have to measure against.
  • Recency bias can distort our perception of change and cause us to overestimate recent events.
  • Big initiatives grab attention, but compounding effects of small improvements are more powerful. 
  • Taking purposeful inaction can be the right more and most impactful decision. 9 times out of 10, doing nothing is the right decision to make. 
  • Consistency with processes is key. Routine plays made routinely is where games are won.

Jess’s Takeaways: 

  • Recency bias can really skew out view of things and how we allocate, which is why little adjustments seem hidden or invisible.
  • Big initiatives have a tendency to get the attention even through the little adjustments have a big impact because of compound effects. 
  • Taking no action purposefully can have a huge impact.
  • Consistency is key. Routine plays are where games are won.

Next Steps: