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The Demand Creator Blog

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Posts about

Sales (20)

Keys to Effective Sales - Go Deeper

I don’t remember where I read this, but I found it very insightful – the only value that exists in a library lies in the books you haven’t read. The point is that books that you’ve already read are no longer valuable because you’ve already learned from them – the real value lies in what you don’t know.

Why Salespeople Fail

I remember the childhood joke that the only thing worse than finding a worm in your apple is...

What Your Clients Are Thinking About

I've always said that the most important thing that a business can do is to know more about its...

The Total Solution Ecosystem?

People do not want products or services – they want results. One of the biggest challenges...

Developing A Compelling Brand Promise Teleconference

The key to building a great pipeline is great messaging. The foundation of a great message is in...

Objections To Gitomer Tactics

Jeffrey Gitomer’s recent column about handling objections demonstrates that traditional sales...

Why Should A Prospect Talk to Your Company?

Why should a potential buyer spend time talking with your company? Take a moment and jot down your...

It Never Hurts To Ask

What is the best way to find out what a potential customer thinks? Why not ask them? It seems...

Don't Interrupt - It's Not Polite

I am a raving fan of a coaching company that I have been a client of for more than eight years....

You’ve Got Mail (But Don’t Forget To Call)

Just because you have a technology, does not mean you should use it. Salespeople seem to be...