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The Demand Creator Blog

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Posts about

Sales (16)

Teaching Business Acumen

Anyone who has heard me speak about the sales process knows that I’m crazy about the importance of business acumen in creating a successful salesperson or sales team. As I’ve written, business acumen is the key driver of success.

Your Response Needed - NOW!

I’m grateful that I don’t rely on bid-oriented business. While several of our clients deal with...

The Only Difference That Matters

A friend of mine is a regional sales director for a Fortune 500 (soon to be 100) company. His boss...

Price is NOT the Reason!

Friday was a tough day for me. Lots and lots of conversation with selling organizations and I must...

Creating A Diagnostic Selling System

Think about your last five years in business. Ask yourself, what has the trend line in the...

Where's The Story

Once a year, people sit down to watch television and they're (almost) as interested in the ads as...

Great Wine

If you follow me on Twitter, you know that I just got back from 10 days in Vancouver speaking with...

The Two Sales

As I've written before, the biggest challenge companies face in increasing their profitability, is...

Determining Price

Whenever people buy from you, they are buying two distinct components. First, they are buying the...

What Dogs Can Teach About Creating Demand

Over the holiday break, one of my friends put a picture of her dog on Facebook, with the caption,...