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The Demand Creator Blog

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Posts about

B2B Sales Strategy (24)

Busy-ness is the New Lazy-ness

In my experience working with thousands of salespeople, I've learned that there are relatively few activities that have any real impact - positive or negative - on the results they enjoy (or not). For that reason, I've advised top performers to always be asking themselves two questions:

Focus On Your Core

This book review originally appeared in Baltimore and Washington SmartCEO Magazine February issue....

The Great Recovery

If 2008 - 2010 is now being characterized as "The Great Recession," I'm ready to declare "The Great...

The Myth of Time

Let’s have Bill put 20% of his time towards sales. We’ve got a new initiative; let’s get one of our...

Defining a Remarkable Customer Experience

The post below originally appeared as two different posts in 2005. Yesterday I was having a...

Thoughts on Harvard Business Reviews Salesperson Study

In December, I shared some highlights from a study conducted by the Harvard Business Review on...

Closed Business Is A Horrible KPI

I'm a BIG fan of key performance indicators (KPI). I firmly believe that you get what you measure...

Don’t’ Hire Someone to “Figure it All Out”

The following is a guest post by Bob Corlett, President of Staffing Advisors. Bob is a genius when...

We All Need A Coach

I’ve always been fascinated by a key paradox of performance. That is that top performers are always...

The Ted Leonsis Instruction Book

In June 2007, I took Ted Leonsis and the Washington Capitals leadership team to task for...