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The Demand Creator Blog

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What Should The Postal Service Do?

I had an interesting thought when I heard about the postal service’s request to increase the price of first class postage by 2 cents to 46 cents. Readers of this blog know that most of the time I’m advocating raising prices, but in this case I’m wondering if the postal service is getting it all wrong.

There Are No Shortcuts

As I was preparing for our webinar today on Building High Performance Sales Teams, I was reminded...

3 Keys to Building High Performance Sales Teams

On Thursday, June 24, 2010 I’ll be sharing some secrets great companies know that have enabled them...

Building High Performance Sales Teams

For most of the last 20 years, businesses and salespeople have had a tremendous tailwind supporting...

How To Win With Purchasing

Let me tell you a secret that all great Demand Creators know – purchasing or procurement is your...

Can You Be Indispensable?

My post on Wednesday focused in on the importance of understanding your customer’s business model...

The Most Important Thing to Know in Sales

Anyone who has heard me speak knows that I believe business acumen is the most important capability...

Remarkable

One of my favorite rules from John Moore at Brand Autopsy is his Law of Remarkability. Simple, if...

The Cause For Success

I've always said that I'd rather be lucky than good. Of course, what I'd really like to be is both...

Why I Don't Speak For Free

I’m often asked to waive my speaking fee, and I refuse to do it virtually every time. The...