The post below originally appeared as two different posts in 2005. Yesterday I was having a conversation with a client and friend. She was asking me my thoughts on different experiences that high end companies provided and what she could learn from them. I pointed her to these posts. After re-reading them I realized how "on point" they still are, and I thought it would be worth sharing again. I've combined the two posts into one. Apologies for the length - but I think you'll like it.
