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The Demand Creator Blog

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What We Need Is Confidence

I'm not going to lie to you. The last 10 days have been bad. Whether the S&P's downgrade of the US government has any real meaningful impact or not, it's both embarrassing and completely confusing. It's a shot to the gut - for everyone. The worst thing about it is that it is sapping the confidence in what is already a low-confidence environment. And the problem is that no one, no company, does anything that matters when they lack confidence.

Walk, Don't Run

A good friend of mine is a cardiologist. One of my favorites stories that he shares with me is how...

There Is No Quick Fix

I remember years ago a friend of mine was having money trouble. He was talking to a financial...

Making August Productive

It feels like yesterday when I was saying goodbye to 2010 and hello 2011. In the blink of an eye,...

Why Marketing Doesn't Work

John Wanamaker famously said, "I know half the money I spend on advertising is wasted, but I can...

Simplicity Leads to Amazing Results

This book review originally appeared in Baltimore, Washington and Philadelphia SmartCEO Magazine...

The Sales Focal Point

When determining the focal point of your sales efforts, you must understand two characteristics in...

The Lake Wobegon of Growth

How good is your service? How good is your product? How good is your sales effort? My bet - you...

Another Word For Solution

Do you want to know another word for solution? It's commodity. That's right, any time your focusing...

The Mistake Called Google

I never thought I'd feel sorry for a company with a $160 billion market value, but I'm really...