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The Demand Creator Blog

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Networking - Online & Off

Recently, I've gotten a number of questions from clients and others about effective social media. It seems a number of people a wondering if now is the right time to jump on the bandwagon. I was recently interviewed by The Strategic Coach on the subject. They combined my thoughts with insights on networking in general (which I thought was a great idea). Here are some of the highlights:

Insurance Companies Prove Problem With Most Marketing Approaches

The comedic approach taken by a number of insurance companies is not working, according to USA...

The Olympics & Peak Performance

As I was watching the US women win their opening game of the 2012 Olympics, I found myself thinking...

You Don't Need The Answers

One of the toughest lessons and most valuable lessons I learned early in my sales career was that...

The Blackberry Open Letter To Stockholders

For 18 months now, I've been ripping Blackberry on this blog. Just yesterday and I mocking their...

The Challenge of Different & Good

I love simple graphics that tell big stories. As I was reviewing some of my article archives, I...

Creating A Powerful Sales Message

What would the ability to get through more of the right doors, faster mean for you? In today's...

Demand Creator Minute: It's Okay to be Wrong

When challenging your customer, entering accounts and positioning yourself to be valued as you...

Challenge Your Customer

The Corporate Executive Board (CEB) recently released one of the most comprehensive and insightful...

Why You May Not Be Getting Leads From Your Website

I’ve been working on a project for one of my clients that has allowed me to spend a significant...