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The Demand Creator Blog

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To Sell or Not To Sell...That Is The Question

A fascinating conversation emerged on Twitter last night, initiated by a post on LinkedIn titled, Why This CEO Will Never Hire Another Salesperson. Two of my favorite sales thinkers (Mike Weinberg and Anthony Iannarino) weighed in on the subject. The post that provoked the conversation (which has clearly hit a nerve since it has more than 2,000 comments) attempts to make the argument that salespeople are no longer necessary (and may even be harmful) in today’s new world.

Is HubSpot’s CRM Living Up To Its Promise?

Four months ago I shared an initial review of HubSpot’s new CRM system by remarking that I’ve never...

5 Takeaways From Rainmaker 2015 Conference

Last week I had the pleasure to spend a day at the first ever conference dedicated to the growth...

How and When to Follow up With All Types of Leads

This post originally appeared on HubSpot's Marketing Blog. In the sales and marketing world, there...

15 Questions to Answer To Win The B2B Sale

One of the most common (and damaging) sales mistakes I see is the inclination to move to...

How To Create A Powerful B2B Sales Message That Works

There’s nothing that brings terror to the mind of entrepreneurs, business executives and...

5 Tips to Get Your Year Off to a Fast Start

Aaaah, the beginning of a new year. Filled with promise, opportunities and (so far at least)...

2014's Most Popular Content

2014 was an amazing year at Imagine. We added some great new staff, cemented our efforts in...

The 3 Ingredients of Successful B2B Lead Generation Campaigns

Blogs, landing pages and social media are all powerful tools for accelerating the growth of your...

The 3 Questions Every Sales Plan Needs to Answer

When I first started running sales teams I hated the idea of annual sales plans. I found them to be...