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The Demand Creator Blog

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Top 5 Sales Issues to Focus on During Q3 and Q4 for a Prosperous 2017

I know it’s hard to believe but we are already halfway through the calendar year! If you are like most sales organizations, the end of the second-quarter marks a huge benchmark for measuring your progress from the beginning of the year. This is when you begin to realize whether or not you are on track to hit your annual projections and goals. If you’re on track to meet your numbers and your sales organization is running on all cylinders, save some time and move on to the next blog! However, if...

5 Tactics to Shorten Your Sales Cycle

According to BrightFunnel, a marketing intelligence platform for B2B selling, deals are more...

4 Books to Read Before the End of the Summer

The dog days of summer have arrived, and that means fireworks, some time at the beach (or wherever...

3 Tips to Get Your Prospects to Love Your Content as Much as 4th of July Fireworks

If you’re like me, you had the opportunity to take in at least one 4th of July fireworks show over...

My Market Isn't That Big...Does Inbound Still Work?

A topic has come up repeatedly in conversations that I’m having with executives. They’re sharing...

The 6 Marketing Metrics Your CEO Cares About (Even if They Don't Know It)

Wow…there are a lot of things marketers can measure these days. For years, it was difficult to...

[VIDEO] Five Tactics to Finish 2016 Strong

Where did the time go? It seems like it was just a couple of weeks ago when 2016 was just getting...

Are You Ready to Win With Millennials - 7 Things B2B Marketers Need to Know

Is your B2B marketing strategy stuck in the dark ages? When was the last time you revisited your...

3 Ugly Truths About Inbound Marketing

While it’s no secret that I’m a big fan of inbound marketing, I like to consider myself a...

3 Ways Marketing Influences the Success of the Sales Team

As a marketer, have you ever been in a meeting where someone (usually a salesperson) asks what is...