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The Demand Creator Blog

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The Commoditization of Microsoft

In the wake of Google’s announcement that they will buy Doubleclick for $3.1 billion dollars, several companies are encouraging the Justice Department and antitrust regulators to take a closer look at the deal (Wall Street Journal, April 16). While the news itself is no surprise, I found it rather ironic the company pushing hardest for more government scrutiny is none other than Microsoft.

An Outsider's Perspective

I write this en route to Seattle for a presentation to a group of CEOs. While flying, I’ve had the...

Fast Growth Blog Featured In Baltimore Sun's Blography Series

Last week, I was interviewed by John Lindner of the Baltimore Sun as part of his ongoing series of...

Commodities Are Not The Problem. Commoditization Is.

Let’s start off with some definitions (granted you may not find them in Webster’s or Black’s Law...

Why Private Companies Are Better

If you haven’t heard, Ford Motor Company paid their CEO, Alan Mulally, $28 million dollars in 2006....

When The Definition of Insanity is Insane

One of my favorite quotes ever is attributed variously to Benjamin Franklin, Albert Einstein and...

Solve Problems, Make More Money

One of the biggest fears demonstrated by companies in embracing the competitive rules of The Wisdom...

Three Key Ingredients for Growth

I was reviewing some old material today and I came across an insight that I want to share. Andy...

Marketing As GPS

My speaking schedule requires me to travel regularly to destinations I have never been to before....

Should You Turn People Off?

April's issue of Fast Company magazine has a great column by Made to Stick's authors, Dan & Chip...