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But, I'm Not Apple
It's easy to look at successful companies and explain away their success. It happened to me today at a speech. I was sharing how Apple has been able to create demand, own markets, and receive disproportionate rewards compared to their competition.
Selling Is Not War
I admit it. I’ve used military analogies from time to time to explain both strategies and tactics....
The Ripken Way
My son just got back from Cal Ripken Jr.'s baseball camp. The camp is run by Cal and Bill Ripken's...
Why Social Media Matters
At the beginning of this year, I issued a call to all small and mid-sized businesses (SMEs) that...
Amazon + Zappos = Not So Sure
On the surface it sounds nice. Combining Zappos.com with Amazon sure sounds like a powerful...
The Difference Between 8 & 9
On a scale of 1 – 10, how good are you? If you’re like most people you probably do a lot of things...
Making Your Message Powerful
As more and more companies are looking to transform their business to deal with the new realities,...
It's Not About The Product
I’ve got a good friend who is an executive in the office supplies business. His division sells to...
Carpe Opportunitas
Seize The Advantage! I'm seeing it. Businesses and consumers are beginning to lift their heads out...
The New Site Blues
Please forgive the challenges you may be experiencing with some of the links in our posts. We just...
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