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The Demand Creator Blog

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Is Your Business Model Sustainable?

I'm just asking.

When Is It Time to Sell Your Company

I was speaking with a group of CEOs in Detroit today. The speaker before me had been discussing the...

Welcome To The New Times Square

I'm in New York City speaking to several groups of CEOs about creating demand. I love New York City...

The Idiocy of Market Research

I had a meeting yesterday with a prospect. The prospect made it clear that he didn’t think an...

The Drought

On our recent webinar Making It Rain Even In A Drought, I focused on some of the key actions...

It's Not Try; It's Let

Anyone who knows me knows that I love coaching my son's baseball team. Fall season started...

Are You Ready To Be Ridiculed

I've written a lot about change recently. I guest the reason for this is because of all the...

Tell Me A Story

I was struck by an excerpt from a Don Hewitt speech he gave talking about the success formula for...

Change My Company!!! (but don't change me)

Imagine Business Development operates on the front lines of change. Everyday, we work with small...

Are You "A Newspaper Business"?

You may be closer than you think. I’ve developed the term “A Newspaper Business” to describe any...