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The Demand Creator Blog

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Is It Time To Say Goodbye

Growth is disruptive. It requires change - all the time. There is nowhere that this is more true, and more difficult to deal with, than in the area of your client/customer base. It's unfortunate, but the customers that get your business to one level are often the barrier to getting you to the next level of growth and profitability.

Don't Lose Your Plot

In the height of NBC's success in the 1980s, their Thursday night lineup was commonly referred to...

What Screenwriters Can Teach Business Executives

Anyone who knows me, or reads this blog, knows that I'm a big, BIG fan of story. I've always...

Disproportionate Rewards - The 10X Advantage

I've just created a new presentation that highlights what my company does. As I completed it, I...

Finding Demand Creators

Earlier this week, I wrote a post about The 5 Levels of Sales Excellence. It’s generated a lot of...

It's All About People

You can have the best strategy. I’ll even you give you the best tactics. But, if you want to...

Overpromise And Deliver

You show me a salesperson that doesn’t overpromise a little and I’ll show you a salesperson that’s...

Is Your Business Model Sustainable?

I'm just asking.

When Is It Time to Sell Your Company

I was speaking with a group of CEOs in Detroit today. The speaker before me had been discussing the...

Welcome To The New Times Square

I'm in New York City speaking to several groups of CEOs about creating demand. I love New York City...