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Doug Davidoff

5 Strategies to Increase Sales Rep Productivity By a Third (or More)

This post originally appeared on HubSpot's Sales Blog. For more than 30 years (yikes!), I’ve been directly involved in selling, managing, and leading salespeople, and providing advisory services to sales organizations. There are two trends that have persisted: The increased prominence and investment in sales technology and sales force automation The consistent decrease in sales rep productivity, or the time salespeople actually spend selling Recent research from The Aberdeen Group and Docurated...

2018 In Review: 7 Initiatives That Worked & 3 That Didn’t

A hat tip to Databox’s head of marketing John Bonini for this post. I’ll admit it. Just as I was...

The Three Horizons: An Approach for SMB's to Transform Innovation Into A Competitive Advantage

The following is an excerpt from The Secret to Strong Revenue Growth, Part 2 What grade would you...

The Real Buyer's Journey, Part 2: Manufacturing Revenue

Welcome to part two of our series on understanding the real buyer’s journey. In the first session,...

Understanding The Real Buyer's Journey

Today I want to talk to you about a topic that's crucially important to your customer acquisition,...

4 Rules to Succeed With Conversational Marketing

I often caution peers of mine to be careful about the echo chamber in which we often find...

The Lie That Digital & Inbound Marketing Keeps Telling

I remember the datapoint that made me take notice of (at the time) this new thing called “inbound...

5 Strategies to Reverse Your Sales Productivity Problem

This post originally appeared on HubSpot's Sales Blog. For more than 30 years (yikes!), I’ve been...

5 Rules to Effective Breakup Emails

If you’re in sales, there are two things you can count on: You’re going to rely on email as a core...

The Most Comprehensive Review of HubSpot Sales Enterprise

The biggest news among the product announcements made by HubSpot at Inbound 2018 was the addition...