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Doug Davidoff

How To Roll Out Inbound Marketing With A Sales Team

I had the opportunity to serve on a customer panel at a marketing event for HubSpot yesterday. It was great to see so many marketers (and salespeople) looking for ways to make the process work for their organizations. Even more fun, were the conversations afterwards. One conversation stuck out distinctly. I was talking to several marketers from a mid-market firm about how important sales and marketing alignment is to successful growth. One of the marketers asked me: Doug, what do you do to get...

The Five Apps I Love When I'm Traveling (And Even When I'm Not)

I have avoided writing a “my favorite apps” piece for a few years. I’ve always felt that since so...

Enhance Your Outbound Prospecting Results with Inbound Marketing

I continue to see a growing division between the growth advisory camps who support inbound as the...

The Third Discipline: Bridging B2B Sales and Marketing

Last week I shared the results of some fairly extensive research into the attributes of companies...

10 Tips When Hiring for a Job You Know Nothing About

This post originally appeared on HubSpot's marketing blog. It will only be a matter of time before...

The Attributes of Companies That Scale Growth

Five years ago, the team at Imagine paused to take a deep look at what we were doing, and more...

The 3 Prospecting Strategies That Ensure Predictable Growth

Prospecting, like a lot of words used in business, gets thrown around a lot; yet means different...

The 9 Metrics You Must Be Tracking to Scale B2B Sales Growth

While there is a lot of conversation about strategy and tactics, growing a business is more about...

The Inbound Marketing Journey From The Customer's Perspective

HubSpot has popularized the inbound marketing methodology. Prospects start off as strangers, then...

Shorten The Sales Cycle By Defining A Sales Qualified Lead (SQL)

When we’re conducting a sales and marketing assessment, one of the first questions we ask is, “How...